The Diwali-themed Ferrero Rocher centerpiece captivated shoppers at ASDA and Tesco, embodying the festival's themes of gold and light. A golden centerpiece, mounted on a clear acrylic pole and hidden metal base, appeared to float, maximizing visual impact without taking up valuable floor space. A rotating APET flame, illuminated by motion-sensor LEDs, created a dynamic, eye-catching effect. Lightweight construction and energy-efficient design ensured stability and longevity, while compact, part-assembled kits enabled quick in-store setup.

The display reinforced Ferrero Rocher's premium brand identity, drawing attention and driving footfall by positioning the chocolates as ideal Diwali gifts. Shoppers praised its beauty and festive relevance, and retailers commended its innovation. Sales data confirmed its success, with stores featuring the display achieving up to five times higher sales, averaging a 96.4% increase over three weeks. This centerpiece effectively disrupted shopper behavior, delivering exceptional results while optimizing cost and efficiency.